Brand & Digital Identity
A bilingual identity system — Arabic and Latin drawn to sit together as equals — plus the rules that keep it consistent once your team starts using it.
Positioning & identity systems
What this actually solves
Most Gulf brand work treats Arabic as an afterthought — the Latin logo drawn first, the Arabic traced to match. It never quite fits. We draw both at the same time, and the identity holds in either direction.
What is included
- Positioning and message platform first
- Arabic and Latin logotype developed together
- Typography system that performs in both scripts
- Colour, layout grid, photography and icon direction
- Applied to the website before the guidelines are signed off
- Usage guide your team can actually follow
Scope
What you receive
Every item below is in the written proposal before work starts, so nothing here is an assumption.
- Positioning statement and messaging hierarchy
- Bilingual logotype with full lockup set
- Type scale, colour system, grid and spacing rules
- Business card, letterhead, social and presentation templates
- Brand guide, Arabic and English
- All source files, unlocked
Common questions
Brand & Digital Identity
Not always. If you have a usable logo and a clear position, we can build the site and develop a light digital identity inside that work. A full identity programme makes sense when you are repositioning, entering a new market, or the current brand actively works against you.
Related services
Often combined with
Website Design
A corporate site that reads as credibly in Riyadh as it does in London — bilingual, fast, and structured so a serious buyer can qualify you in ninety seconds.
02Shopify Development
Shopify stores built for how the Gulf actually buys: Arabic-first browsing, phone checkout, WhatsApp before purchase, and cash on delivery where it still matters.
03Landing Pages
One page, one decision. Built for a specific city, a specific offer and a specific ad set — so the click you paid for has somewhere to land.
Tell us what you are building.
Send a brief and we will come back within one business day with a scope, a timeline and a price — or an honest reason why we are not the right studio for it.